| After a successful inaugural season in 2011, our Thursday Market vendors are very enthusiastic about a great 2012. The Burgy Thursday Market is modest in size but excellent in quality. It happens Thursdays from 2:30 until 7:00. This year the vendors (and customers) can enjoy tent covers in case of rain, thanks in part to generous support from Florence Savings Bank. (The bank's Williamsburg offfice is right across the street, should you need the ATM.) You'll find locally made maple syrup, plants for your garden, and a wonderful variety of locally produced items. Every week is a bit different, so we urge you to visit often. The Market is arrayed on the library lawn, just a couple hundred steps from the General Store. It's a lovely stroll along our Walk Of Flowers, which is really beginning to show some color. Therse are just a few of the reasons people are saying "Meet me in Williamsburg."
Please read about this year's Massachusetts maple syrup season on the SPECIALTY FOODS page.
The weather is one - both the current year and the past year. What side of a hill the sugar maple trees are located is important. The age of the trees counts a lot. How long the sap has to wait before being boiled is very important. The sweetness of the sap is another factor. And let's not forget how caring the producer is. Making great maple syrup is a difficult job and an exacting science, and few people have the gumption to produce it in wholesale quantities at the highest quality. We're very pleased that Peter and Beth Lang provide us with maple syrup from their nearby sugar house in the Berkshires. It's as good as it comes, we promise. HOME MADE DOGGY TREATS We mix up whole wheat flour, cracked wheat, corn meal, eggs, and a hint of honey, all moistened with low sodium beef broth - delicious things that are good for dogs. We shape them like dog bones, of course, and bake them fresh. After your dog has tried a couple of our doggy treats, whenever he or she hears you say "General Store", you'll immediately be brought the leash and maybe hear a little whining. You can certainly make dog treats yourself, but making them right can be a fuss. There's finding and mixing the ingredients, the rolling out, cutting, and waiting for them to properly dry before baking. After they're done baking you have to leave them in the warm oven overnight. They can't be too hard and crumbly or too soft and chewy. And let's not forget the clean up. Your pet will wait patiently in the car for you to come out with a home made dog treat. Just watch that tail wag!
MANDY (IN GREEN) IS OUR CHIEF DOG TREAT MAKER. BOTH SHE AND CHRIS TESTED THESE ON THEIR OWN DOGS AND GOT BARKS OF APPROVAL! These are selling like hot cakes - uh, biscuits - or whatever your dog wants to call them!
MEET A FRIEND IN WILLIAMSBURG... And enjoy a Wrapple and a cup of coffee together. WRAPPLES ARE WONDERFUL! and so are ROLLUPS. Freshly peeled apples, sugar and spice, all rolled up in hand made crust... Wrapples are the most popular pastries we make. Our new baker Debby made these Wrapples, and they're just plain super. Our bakers also make fruit-filled Rollups: Shown here are blueberry, lemon, chocolate-raspberry, and apricot. Talk about good eating! You can see the many steps needed to make Wrapples in our HOME MADE BREADS page.
Our sister store, HUNTINGTON COUNTRY STORE, also makes Wrapples and Rollups, and all sorts of other delicious home made baked goods. The Country Store also has a myriad gifts, specialty foods, and loads of rich, fresh ice cream. The store is on Route 112, next to Gateway Regional School, about one mile north of Route 20. It's well worth a visit. If you tried "meetmeinwilliamsburg.com", you find yourself at the General Store web site. Well, that's because the General Store is a great place to meet someone. Not only that "meetmeinwilliamsburg" is our idea and we connected it to our web site. If you're of a mind to quibble about something, ask a searching question, or share some sage advice, the best place to get in touch is This e-mail address is being protected from spambots. You need JavaScript enabled to view it . You'll find more info in the CONTACT US section in the list at left. We'd love to hear from you. BEFORE MOVING ON... Please save a moment or two to look at "OUR FAVORITE MERCHANDISE". Click on the the top item in the column to the left. We think you'll enjoy the photo tour.
YOU'LL ALSO SEE THESE WHEN YOU STEP INSIDE. LOOK FOR MORE ON OUR JEWELRY PAGE. Our appetite-whetting bakery menu for Easter (April 8) is on our HOLIDAY BAKERY MENU page in the left-hand column.
Everything is made from scratch right here at the store. Our bakers show how it's done on our Home Made Breads page
"Meet me in Williamsburg." Our customers often meet their friends or family at the General Store. Hugs and kisses follow, along with comments like "It's been such a long time." or to youngters "How you've grown!" They may stay and talk awhile, pick up a loaf of home made bread or pastry, or even walk across the street to the Big Mamou New Oleans-style restaurant or up the sidewalk to the mid-1800's decorated Brew Masters Tavern - both excellent places to dine and visit. A nice warm hug. Shopping at the Williamsburg General Store feels as friendly as the nice, warm hug from a good friend. If you’ve watched our slide show (above) you’ve seen many of our welcoming employees and just a tiny sample of our incredibly vast and varied merchandise. There are lots more words and pictures in our web site, so please take a look. Spring is a great time to visit the Wiliamsburg General Store. The gourmet coffee's always on and our bakers turn out wonderful, home-made goodies every day of the week. We really do have more than 100,000 gifts, gadgets, and goodies. You can see some of these in the slide show at the top of our web site. When you're here you'll also meet our wonderful employees in real life. They're all here to make your springtime visit a lot of fun. We have loads of stuff for youngsters and they are most welcome to come and help you shop. ...step inside. Your eyes open wide... you breathe deeply... and you softly say “WOW!” That’s a common response from folks who step into the General Store for the first time - and even the second time or third! It’s a wonder that such a sense-exciting store exists, and that it’s right here in Williamsburg, Massachusetts. But how are we going to present it all on a web site? We can’t, really, not ALL of it. The General Store’s symphony of scents and sights and sounds is like no other on this Earth! To be honest, it can only be experienced in person - only hinted at on line. We hope that the web pages we’ve put together will give you an idea of what awaits you. We’ve snapped pictures of our merchandise right on our shelves, oftimes with an employee showing it. And yes, our employees really do smile a lot. You’ll learn lots more as you explore our web site, and we’d love for you to one day visit our store in person.
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